- A little about me
I’m a results-driven Web Experience, Marketing and Product leader with more than 20 years of expertise in building world-class digital platforms. I combine strategic thinking with hands-on execution, drawing on a background that spans e-commerce, brand marketing, and web development.
I focus on cultivating smooth collaboration among designers, developers, and marketers, always refining user experiences through data-driven experimentation. My goal is to transform user insights into tangible business outcomes—whether by boosting conversion rates, enhancing brand storytelling, or streamlining site performance.
I believe in challenging assumptions and staying curious, which drives me to explore new ideas and emerging technologies. By blending creativity with pragmatic problem-solving, I strive to deliver solutions that resonate with both customers and stakeholders.
Beyond the professional sphere, you’ll probably find me playing with my two boys, nerding-out with photography and exploring Austin’s music scene.